It started in 2014 with a simple conviction: real estate lending works best when it’s built by operators who understand the assets behind the loans.

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From the beginning, Simplestate was designed as a disciplined, asset-backed lending platform—focused on protecting capital first and delivering dependable income through every market cycle. Headquartered in Lincoln, Nebraska, the firm was founded by Aaron Impens and Marcus Tooze with a hands-on approach rooted in real properties, real underwriting, and real accountability.

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What began as a small number of loans has grown into a Midwest-focused real estate lending platform with approximately $15 million in loan assets. Simplestate originates short-duration, business-purpose residential loans, emphasizing conservative structures, first-lien positions, and active asset oversight. The objective has remained consistent from day one: generate predictable income for investors while managing downside risk with discipline.

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Unlike lenders that operate at arm’s length from their collateral, Simplestate was built vertically integrated by design. Our lending platform is supported by in-house property management overseeing more than 500 residential units, a $42 million real estate holdings portfolio, and an active wholesaling business generating over $1 million in annual net income. These operating businesses provide constant market feedback, sharper underwriting insight, and alignment with the realities borrowers face on the ground.

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Because origination, underwriting, servicing, and asset oversight are all handled internally, we maintain control at every step of the lending process. That means disciplined credit selection, consistent execution, and transparent reporting investors can rely on.

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Since inception, Simplestate has delivered 9–11% returns by focusing on income over speculation—providing investors with stable, risk-adjusted yield secured by real residential property across the Midwest.